The Solo Ad Buyer’s Library
Straightforward guides from Randy Sult on preparing your funnel, buying email traffic, and measuring what happens after the click.
Traffic Source Comparison
Looking for Udimi alternatives? Here are the best solo ad marketplaces, traffic sources, and strategies to diversify your paid email traffic in 2026.
Read the guide →Traffic Source Comparison
Solo ads and Facebook ads both promise targeted traffic—but they work in completely different ways. Here's how to choose the right one for your specific business model and budget.
Read the guide →Solo Ad Buyer Education
Tier 1 traffic means visitors from the US, UK, Canada, Australia, and New Zealand. Here's why it matters for your conversions, what it means for pricing, and how to verify you're actually getting it.
Read the guide →Solo Ad Buyer Education
If you've been researching solo ads, you've probably hit two extremes: a sales pitch or a burned buyer. Here's the honest answer with real opt-in rates, cost per lead data, and a breakdown of when they work.
Read the guide →Funnel Optimization for Paid Traffic
Your landing page determines whether solo ad traffic turns into leads or bounces. Here's exactly how to optimize your squeeze page for cold paid email traffic.
Read the guide →List Building & Paid Traffic
Solo ads are one of the fastest ways to grow an email list—when your funnel is set up right. Here's the complete system for turning paid traffic into loyal, responsive subscribers.
Read the guide →Email Copywriting for Solo Ad Buyers
The email your vendor sends on your behalf shapes everything that follows. Learn how to write subject lines, openers, body copy, and CTAs that move cold readers to click.
Read the guide →Solo Ad Buyer Education
Separating fact from fiction. If you believe any of these seven myths, you're making decisions based on bad data—and probably losing money because of it.
Read the guide →Email Marketing & Funnel Strategy
Solo ad traffic lands on your squeeze page—but the money is in the follow-up. Learn how to write a 5-email welcome sequence that turns new leads into buyers.
Read the guide →Buyer Education
The solo ad industry has a dirty secret: not all vendors are legitimate. Here's your checklist for vetting solo ad vendors before you spend a dollar.
Read the guide →Buyer Education
A plain-English guide to solo ad traffic, how campaigns work, what buyers receive, and what solo ads can—and cannot—do for an online funnel.
Read the guide →Buyer Education
Use this practical checklist to evaluate a solo ad provider, prepare your funnel, set a test budget, and avoid common paid-email traffic mistakes.
Read the guide →Buyer Education
Learn how to choose a sensible solo ad test size, interpret early conversion data, and decide whether to fix the funnel or buy more traffic.
Read the guide →Buyer Education
A practical guide to solo ad metrics, including unique clicks, opt-in rate, cost per lead, follow-up engagement, sales, refunds, and lifetime value.
Read the guide →